Marketing Analytics Consulting

Make Your Existing Marketing More Effective
Marketing analytics is the process of collecting, analyzing, and reporting a variety of data to measure and improve the performance of marketing. This allows you to take what you're already doing and make it more effective.
Marketing Analytics Will Help You:
- Monitor your progress toward quarterly and annual goals.
- Identify which customers to target and spend on.
- Identify the future value of customers.
- Identify areas of the marketing mix that need improvement.
- Assess how your goods and services meet customer expectations.
Marketing Analytics Consulting Services
- Customer Insights, Segmentation, and Personalization
- Customer Lifetime Value / RFM Analysis
- Customer Journey Analysis
- Customer Retention / Churn Analysis
- Marketing Dashboards

Customer Churn Analysis